omgpop emerged in the gaming scene with Draw Something in 2012. The game quickly became a cultural phenomenon, garnering millions of downloads and revitalizing the social gaming landscape. The company's dedication to innovative gameplay and social interaction is evident in titles such as Draw Something 2, which expanded on the original's success by introducing new features and enhanced user engagement.

Specializing in casual and social games, omgpop has developed titles primarily for mobile platforms, including iOS and Android. Their work on the Draw Something series showcased unique features like real-time drawing and guessing, influencing the casual gaming genre and setting trends for interactive multiplayer experiences.

The publisher has achieved significant milestones such as being acquired by Zynga in 2013, which allowed for greater market reach and resources. Their partnership with Zynga helped solidify their presence in the competitive mobile gaming market.

omgpop's portfolio reflects a commitment to delivering quality gaming experiences. Their contributions have resonated with players and critics alike, earning recognition for high ratings and a dedicated fanbase.

omgpop continues to shape the casual gaming genre with upcoming projects and potential expansions of the Draw Something franchise, demonstrating their ongoing influence in the industry.